Environmental Marketing Claims Resources

Bevy of Ecolabels
Power Point presentation by Georjean Adams regarding the use and proliferation of ecolabels.

ISO and FTC Guidelines
Power Point presentation by Georjean Adams regarding standards and US government guidelines on making environmental marketing claims.

Recognition Program for Use by Retailers/Distributors
An approach to setting up an environmental award and advertising program for distributors/retailers to provide products with environmental advantages.

FTC Guides for the Use of Environmental Marketing Claims
US advertising enforceable guidelines on the proper use of claims like "biodegradable," "recyclable" and "environmentally friendly."

Canadian Guide on Environmental Claims
Canadian government compliance and best practice guidance on acceptable "green" claims.

The Latest REACH News
Read the latest TSCA news on our blog Life Cycle Thinking

What We'll Do

• Educate you on the FTC Green Guides
• Identify opportunities to communicate valid environmental claims
• Help deal with Walmart's "sustainability index"
• Design a program for retailers/distributors who want to recognize and offer suppliers' products to meet their customers' "green" demands
• Monitor and represent your interests with EPA, FTC and state regulators who are designing environmentally preferred purchasing programs

Contact us
Get help when you aren't sure how to make good environmental marketing claims.